Travel Light Roam Free - London Heathrow

The project focuses on updating SIM Local’s core creative materials at Heathrow Airport, aimed at travelers arriving in the UK without a SIM card. We’ll be adding a Roaming feature to the promotional content to ensure it meets the needs of international visitors.

The revised materials will be rolled out across all major terminals at Heathrow—Terminal 2, Terminal 3, Terminal 4, and Terminal 5—ensuring a comprehensive and cohesive presence throughout the airport.