Three & Samaritans - Be a Better Phone Friend

In collaboration with Three and Samaritans, I worked on the "Be a Better Phone Friend" awareness campaign to highlight the importance of active listening. The campaign addressed common challenges we face during difficult conversations, such as distraction, over-questioning, or rushing to fill silences, and offered solutions to help people become better listeners.

I contributed by creating all advertising visuals for Spotify and web, as well as producing engaging animations using Adobe After Effects, bringing the campaign’s message to life across digital platforms. Together, we showcased listening as one of the most impactful ways to support someone in need.

Be a Better Phone Friend
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Lily Parr - #WeSeeYou Network